BRAVE Combat Federation and JioTV join hands for groundbreaking partnership

LockerRoom Team

20 Jul 2023

BRAVE Combat Federation, the renowned global mixed martial arts organization, and JioTV, the leading LIVE TV streaming platform owned by Jio Platforms Limited, a subsidiary of Reliance Industries Limited, have joined forces in an exciting trademark partnership. Together, they will introduce the first-ever MMA fast-channel in India, accessible through JioTV and JioTV+.

In an astonishing span of less than seven years, BRAVE CF has achieved unparalleled global recognition, organizing events in 28 countries. Their upcoming trip to France in September will mark an extraordinary milestone as they become the sole record-holder, having hosted events in 29 nations. With this landmark partnership, BRAVE CF's presence will now extend to millions of Jio subscribers across India through the historic launch on the JioTV mobile app and JioTV+ connected TV.

BRAVE Combat Federation has demonstrated its commitment to the growth of MMA in India, becoming the first truly global organization to host events on Indian soil, with memorable shows in Mumbai and Hyderabad. Moreover, BRAVE CF has provided a remarkable platform for Indian athletes like Mohammed Farhad, who has risen to become one of the world's best Bantamweights under the organization.

JioTV stands as one of India's largest content aggregators, boasting a staggering 1000+ channels in over 16 languages and spanning 12 genres. The partnership with JioTV opens the door for BRAVE CF to expand the reach of mixed martial arts to over 400 million people, creating India's first-ever MMA fast-channel and only the second by an international organization.

‘’This is a landmark moment for mixed martial arts in India. BRAVE CF and JioTV together will bring the fastest-growing sport to a whole new audience and 400 million people. BRAVE CF is bringing the best content in martial arts to that audience and introducing a very enthusiastic fan base to an already packed audience. This is going to change MMA in India’’, says Mohammed Shahid, BRAVE CF president.

BRAVE CF's commitment to nurturing new talents from India is evident through their Road to BRAVE CF program. Additionally, their recent signing of the highly-regarded Mahboob Khan, India's number one amateur fighter and gold medalist in the World IMMAF Championships, showcases their dedication to fostering emerging talents in the country.